The brand CLEASY is a combination of words and design. She is the heart of our visual Corporate Identity and is advising the general design.


The “word-brand” CLEASY is a combo of “clean” and “easy”. This two verbs specifies the main properties of our products. They clean or keep it clean. Also they are easy to handle and simplify the work of our customers. The wordplay with “clean” and “easy” is underlined by the different typefaces in our brand.

“Cleasy Technology” is the catchphrase for our product lines (for example “easy to clean” or “easy to coat”).


The product lines themselves are their own word brands and added to the standard design. They are written in white on a blue surface.


Through this we have the opportunity to use the “Cleasy Technology” for all kind of surface treatments, also for the ones which are not developed yet.

“Cleasy Technology” is the catchphrase for our product lines (for example “easy to clean” or “easy to coat”).


The product lines themselves are their own word brands and added to the standard design. They are written in white on a blue surface.


Through this we have the opportunity to use the “Cleasy Technology” for all kind of surface treatments, also for the ones which are not developed yet.

     
 
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